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Sunday, May 24, 2026ยทIdea ValidationThe Skeptic

Your first fan is not your market.

โ€œA compliment is not demand. A paid alternative is much better evidence.โ€
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Why this matters

Early entrepreneurs often mistake encouragement for validation. People may like your idea, support you emotionally, or say they would use it, but that does not mean they will change behavior or pay. Look for evidence of pain, urgency, and existing spending.

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Try this today

Find five people who already spend time or money solving the problem you want to address.

Founder question

What are your target customers already doing because your solution does not exist yet?

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